Sharing your website posts, pages, and products (for an e-commerce site) on Facebook helps you outreach a broader audience in little to no time. In general, Facebook requests or “scrapes” the URL shared by a user and fetches the data it displays from meta tags in the “head” section of the page. Since most content is shared on Facebook as a URL, marking up your website with snippets of codes called “Open Graph meta tags” is vital in terms of managing how your content shows up on Facebook.
DataCaptia is a modern effective tool that gives you excellent and top-notch performance in sharing your WordPress pages, posts, or WooCommerce products in a simple and hassle-free way. It enables you to choose to insert the “enclosure” and “media: content” tags, such as o.g: URL, o.g: type, o.g: title, etc.
DataCaptia also comes with various settings at your disposal to add open graph meta tags. You can select certain pages or posts on your WordPress website or even the products (if your site is a WooCommerce site) in order to add the basic and optional metadata. Moreover, there are also the options to choose and add default images for the product, page, or post, which will be helpful if the product/page or post doesn’t contain an image previously.
Plugins like DataCaptia is useful and handy for effective Facebook marketing as well as search engine optimization. As Facebook is one of the major drivers of most of the web’s traffic, you can easily increase the number of site visitors and conduct marketing in an efficient way by deploying a plugin like DataCaptia.
The Generated Facebook Open Graph Tags
Upon installation and activation of the plugin, it will automatically render the following metadata for posts, pages.
og: title: It refers to the title of certain Facebook posts, pages, archives, etc.
og: description: This open graph tag is similar to the meta description tag in HTML. This tag is used to give a brief description of your content. This open graph tag is essential to make your page/post more appealing and click-worthy.
og: URL: This is the tag to be used to set the canonical URL for the page a user shares. By setting a certain URL, you define the particular page that all your shares will go to.
og: image: To make your content stand out, adding an image is crucial. Therefore, by this tag, you make sure that a specific thumbnail image appears when your page/post is shared.
og: type: By using this tag, you can set the type of the particular article, video, blog or page or WooCommerce product type, etc.
The Generated Facebook Open Graph Tags for WooCommerce
Upon installation and activation of the plugin, it will automatically render the following metadata for WooCommerce Products:
product:brand: The product: brand tag is used to set the brand of the particular WooCommerce product.
product: availability: Using this tag, you can declare if a certain product is available or not.
product: condition: By this tag, you can indicate in which state the product is in, e.g., whether it’s old or new.
product: price: amount: This open graph tag allows you to set the product price.
product: price: currency: This is the tag by which you can set the currency.
product: price: retailer_item_id: Set the unique retailer item id by this tag.
product: price: item_group_id: It refers to the group of particular products.
- Enable open graph for post, pages and woocommerce product.