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Plugin Description
Odise is a marketing automation assistant to help you understand your users’ behavior, personalize their experience across their journey and help you acquire, nurture, convert and retain them.
What is Odise?
Marketing will be more engaging and effective if it’s tailored for each and every user. Imagine you give every user their own version of your website with personalized content, custom pops and tailored email campaigns based on each user’s attributes, history and behavior.
Odise is your new marketing assistant that reveals the behavioral patterns of your website’s users and helps you personalize marketing for them across their journey from the moment they arrive to your website as a visitor until they are a loyal customer of yours.
Discover and oversee your customer journey
Odise provides a multi-dimensional insight into your website users’ journey across your website in different stages – from acquisition to nurturing to conversion and retention.
- Define a timeframe
- Choose a dimension to look through such as: Location, Source, Landing page, Subscription and Purchase
- Or choose multiple dimensions to unveil more specific funnels:
- Define personalized content and campaigns for relevant funnels
Automate all your marketing activities within a ‘If This Then That’ dashboard
- Having discovered different working and failing funnels, define automation rules to serve each funnel (as broadly or specifically as you want) its own personalized experience
- Organize your rules over a threefold bird-eye view of your website: Guests, Leads, Customers
- Define simple ‘If This Then That’ style automation rules to serve personalized content and marketing campaigns to each user type within their column
- Select a condition for your rule: Source, Location, Device, URL parameter, Date, Page Visit and User Behavior (Away, Scroll, Time Spent, Orders Count, Abandoned Cart, Purchased Product)
- Choose an action for your rule: Show Page, Personalize Web Page, Send Email and Show Popup
- Get a visual report of your automation rules performance
Sample possible Automation rules:
IF UTM=CampaignX THEN Show landing Y
IF User location is Brazil THEN Show Brazilian homepage
IF User purchased X times THEN Send appreciation email
IF Returning user THEN Email a coupon
IF User intends to exit THEN Show popup
IF It’s Christmas THEN Show Christmas landing page
IF Black Friday THEN Show Discount popup
IF It’s afternoon THEN Show user ‘Good Afternoon!’ in homepage
IF User is away THEN Email them related products
Personalize your website content
Personalize your website for each user based on their stage, attributes and preferences.
- Use the powerful Odise personalizer tool to make changes, add or remove content to your page without touching the source code.
- Add images, texts, buttons, social icons, videos, forms and more to your page.
- Define dynamic elements on your page that will get filled by different values from your visitor URL or time and date of the visit.
Build and send personalized email campaigns
Create highly personalized emails for your leads and customers and contact them across their journey on your website.
- Use Odise’s powerful email builder to create smart email templates
- Or use one of its various carefully-crafted readymade templates
- Odise’s readymade email templates serve different purposes in various categories such as lead generation, discount campaign, slipping users and more.
Build and serve personalized popups
Create personalized pop ups to collect and nurture leads, as well as to convert and retain your customers
- Use Odise’s powerful popup builder to create smart popup templates.
- Use images, texts, buttons, social icons, videos and forms to design your popup.
- Add dynamic elements such as a coupon and the user’s first name to highly tailor your popup.
- Or use one of Odise’s various readymade templates in different categories such as lead generation, discount, cart abandonment, giveaway, event and more.
About
Odise is a product of Hamburg-based company Artbees GmbH and the producer of the popular Jupiter X WordPress theme
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Compliance
- In order to work with Odise, this plugin will load an external javascript file
executor.odise.io/if-then.min.js as a dependency. This file is needed to execute the service and actions that you have defined in Odise.
- This plugin does nothing until you finish setup as explained in After activation section. You need an account on Odise.io to integrate.
Screenshots
Odise Website
Dashboard Reports
Automation and Rules
Rule Creator
Rule Reports
Customer Journey
Template Selector
Popup and Email Builder
Content Personalizer
