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Plugin Description
Beampulse solution is a CRO (Conversion Rate Optimization) tool, a behavioral marketing product that offers many functionalities to help websites to understand their visitors behavior and optimize their conversion rate.
It is based on an anonymous tracking if the website visitors, through a Javascript tag that this plugin automatically injects on all the page of a WordPress website.
Among all functionalities :
- Heatmaps : The hot areas of the website pages
- Clickmaps : The click ratio of the elements of a webpage
- Scrollmaps : The depth the visitors reached
- Segmentation : Filters to group visitors through many possible p-defined conditions
- Stimulation : Actions that will affect a percentage of visitors to see their effect on conversion goals
- A/B Testing : Campaigns to compare conversion goals between usual and stimulated visitors
- Heatmap export : Regular exports of heatmaps on pdf format
- Heatmap Player : Allows visualization of heatmaps evolution
- Session Recorder : Reply the visitors mouse moves and clicks
- Funnels : To analyse conversion paths followed by visitors
- Values : Extract specific values for statistics and clickmap rendering
- Heatmap values : Colourful rendering of clickmaps bullets to enhance importance order
- Visits course Sunburst : Visualize visits paths in a single snapshot and navigate through page groups
- …
Screenshots
screenshot-1.png – The Beampulse Plugin menu
screenshot-2.png – Beampulse Dashboard – URL location
screenshot-3.png – Beampulse Dashboard – Tag URL
screenshot-4.png – Beampulse Plugin – Tag injection
