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Plugin Description
Do you own WooCommerce shop? Do you want to track and analyze your customers’ activites?
This is the only plugin you need. This plugin push Enhanced Ecommerce information to Google Tag Manager Data Layer.
Once this information is available in your GTM workspace you can plug in and use any analytics tool available.
The most basics use cases are following:
- Measure ecommerce behaviors in Google Analytics
- Track conversions from Facebook and/or Instagram campaigns
- Track conversions from Google Ads campaigns
Now no more separate plugins for each such scenaio is needed. Just install Woo Enhanced Ecommerce Data Layer plugin and then configure everything else in GTM.
Screenshots
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