Social Media Share Buttons – Socialized Wordpress Plugin - Rating, Reviews, Demo & Download
Plugin Description
Socialized adds social media sharing buttons to your posts, pages, and custom post types that are automatically integrated with Google Analytics using campaign parameters. When a user shares your post using these buttons, they can share a vanity URL that is either automatically generated or customized by you and is specific to that button. When another user on social media then clicks on that shared link, the vanity URL redirects them to your page with analytics tracking automatically.
By adding campaign parameters to the destination URLs, you can collect information about the overall efficacy of these campaigns, and also understand where the campaigns are more effective. For example, your “Summer Sale” campaign might be generating lots of revenue, but if you’re running the campaign on several social media platforms, you’ll want to know which of them is sending you the customers who generate the most revenue. Or if you’re running different versions of the campaign via email, video ads, and in-app ads, you can compare the results to see where your marketing is most effective.
The campaign parameters that are automatically added are sent to Google Analytics when a user clicks on one of the shared links, and the related data is available in the campaigns reports. Below is a list of the campaign parameters that are added and their possible values:
utm_id– value:socializedutm_source– possible value(s):facebook|twitter|linkedin|bluesky|pinterest|email|vanity-urlutm_medium– possible value(s):social|email|vanity-urlutm_content– possible value(s):socialized-share-linkutm_campaign– value:socialized| or define in Settingsutm_term– value: Defined by typing in the text field in the metabox on the post or page | or the “Focus keyphrase” by Yoast SEOutm_creative_format– value:user-share-linkutm_marketing_tactic– value:prospecting
Shortened URLs
This plugin can automatically shorten your URLs without using any external URL shortener services or APIs! This makes it so your website’s domain is still the one being shared. You can also customize your short URLs.
Your permalink struture will not be affected. The randomly generated vanity URLs are automatically created when you save the post. Learn more about custom campaigns in Google.
Analytics Ready
When users click on your shortened URLs that get shared out in the wild, they automatically have customized parameters assigned. Google Analytics 4 automatically picks up on the UTM parameters but other analytics platforms like Piwik, Matomo, and any other home-grown platform!
Performance Friendly
All images have been optimized, minified JS and CSS, and you can choose to disable FontAwesome if your site is already loading it. JavaScript loads in the footer either asynchronously or with deferred loading to prevent impacting your site’s performance score.
Simple HTML & CSS
If you want to customize the look and feel, the HTML and CSS are very simple so that they can be easily overridden by you.
Screenshots
An example of the social media sharing buttons being displayed vertically along the left side of the post content.
An example of the social media sharing buttons being displayed veritcally along the right side of the post content.
An example of the social media sharing buttons being displayed horizontally across the top of the post content.
An example of the social media sharing buttons being displayed horizontally across the bottom of the post content.
The default appearance of the social media sharing buttons using images. There is no hover state.
The default appearance of the social media sharing buttons using FontAwesome icons. When active, focused, or hovering over a button, the icon animates to be rounded. E.g. the Bluesky button. Title attributes offer accessibility.
The default appearance of the social media sharing buttons as text links. When active, focused, or hovering over a button, the button animates the background and text colors to swap.
![The Socialized plugin metabox when creating/editing a post. This screenshot shows it with [Gutenberg] Blocks enabled but it is also compatible with Classic WordPress.](https://ps.w.org/socialized/assets/screenshot-8.png?rev=3251315)
The Socialized plugin metabox when creating/editing a post. This screenshot shows it with [Gutenberg] Blocks enabled but it is also compatible with Classic WordPress.
The display settings allows you to control where you want the buttons to display in regards to the content, what type of button to use, and whether or not you want to load FontAwesome.
The Sharing Platforms settings allows you to individually disable or enable the sharing buttons.
The Link Tracking settings allows you to customize the
utm_campaignparameter and other related settings.
The Advanced Settings allows you to address a known bug with sticky elements, whether to use the shortlinks, and define which post types to apply this functionality to.
The backend also features a list of all sharable items and their current analytics if you don’t have an external one being used.
The about page in the backend.
If adding the plugin to an existing site, this button will generate shortlinks for all of those posts. Also useful if modifying which post types to apply this to.
Acquisition report in Google Analytics identifies sources of traffic from the people that arrived by clicking on links shared by users on their respective platforms. Traditionally, when people share the default URL or permalink, this traffic goes untracked.
